Touted as ‘Facebook with a tie’, LinkedIn has recently become an essential in growing businesses and landing new contacts. Although it can seem daunting, managing your LinkedIn can be very simple if you just follow a few simple steps regularly. Here, we’ll show you everything you need to know to become a LinkedIn pro and gain those valuable contacts!
1- Be active.
Make it a part of your daily routine to spend some time on LinkedIn. It doesn’t have to be a lot, simply 15 minutes per day will help boost your profile as you like posts, post your own content and make connections.
2- Make sure you have 500+ connections.
For LinkedIn, the going standard is that anyone “serious” about their job will have 500+ connections and you may be ruled out by potential new clients if you have less. This may seem strange and quite high, but it’s quite easy to hit that target. Just be sure to continually add people you are interested in until you hit that magic number.
Always tag people in your network in your posts. What this does is display the post to everyone you know and to everyone the tagged person knows. This works especially well if you’re tagging someone you know who has a lot of connections as your name will be seen by more and more people.
4- Make sure your profile is totally up to date.
Ensure your profile picture is professional looking and is a recent photo of you – no selfies or holiday photos! You should also make sure that your banner photo is relevant to your company (i.e. a company logo or brand colours) or a photo of you perhaps winning an award. You’ll also need to ensure that your information is correct and there’s nothing left over from previous employments.
5- Ask for help.
One of the best things you can do is ask people you know to verify your skills on LinkedIn, or even leave a review about your service on your profile. This shows other potential clients or employers how great you are!
Start off with these five simple steps and you’ll be well on your way to becoming a LinkedIn pro and growing your business with those all-important connections.
Get in touch with one of our friendly knowledgeable staff today to find out what we can do for you.